Working in client Communications and Advertising's Interactive group in Boston, Massachusetts, the Interactive Producer is responsible for developing and managing online projects on behalf of clients through client's marketing organization - ranging from B2C, B2B, and internal communications. Projects range from web-based client communications and online advertising to web site initiatives and interactive engagement tools such as quizzes and calculators.
Interactive Producer Responsibilities:
- Project-level client management, including developing creative briefs, writing project specifications, stakeholder management, coordinating reviews, and serving as liaison between the clients and internal creative teams
- In-depth project management, including developing schedules and estimates, tracking deliverables, managing budget, and coordinating with other business units or outside vendors for project launch
- Manage client expectations, internal teams on projects, and communicate project level updates to management and cross-departmental stakeholders
- Develop and maintain project schedules; negotiate with internal teams for resource availability and timing; work with client to understand drivers of dates; update schedules as necessary and utilize creativity to accommodate unexpected challenges
- Develop project estimates at kickoff; carefully track scope to budget and update estimates if project needs change
- Partner with clients to define project requirements; write creative briefs that synthesize input into a format that the creative team can respond to; help clients find creative solutions to technical or user-behavior challenges
- Ability to demonstrate skills in client and project management
- An interest in and understanding of the online medium
- E xcellent people skills and an ability to juggle multiple responsibilities
- Bachelor's degree in Advertising, Marketing, Communications or equivalent
- Minimum of 5 years of related experience
- Financial services experience is highly desirable
- Strong communication skills
- Working knowledge of financial services industry and/or client products and services
- Excellent presentation skills
- Strong working relationships and teamwork
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